Nadja Bandelier is a Swiss born lingerie designer who creates high-end garments from a woman's prespective for women's bodies. Her brand encourages body positive lingerie for the discerning lady 35 and over. After a few years of running her business from a wholesale model, she decided to expand to a direct to customer retail business plan. The first step was to create a website so that her customers could purchase her items from an online market place. We launched bebynadja.com in August, 2014 and continue to collaborate on monthly and seasonal promotions.
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Nadja was referred to me by a consultant who urged her to have a website designed for her new retail business. After a bit of research and a phone conversation, it became clear to me that what Nadja needed was not a site built from the ground up, but an eCommerce site with a shopping cart built in.
This was Nadja's first foray into the retail world, having previously selling her garments wholesale, so researching solutions became a big part of the process. She decided on Shopify for her eCommerce content management system. This has worked out well for her and she continues to explore the the various plug-ins and apps associated with the product.
We found a template through Shopify that works well for Nadja's offerings and style. It's simple and elegent. I designed the photoshopping of the product images as well as the hero images and offerings on the site. We continue to collaborate for seasonal offerings and occasional edits and updates to the site.
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